Want to Make a Great Virtual First Impression?
Featured: Hillary Spivak is a SuperConnector, Go-Giver, and a fan of all things PINK 🌺 She is passionate about connecting people and helping them live their best lives and we couldn’t agree more! There’s a certain joie de vivre that Hillary has and that sets her apart. Clients rely on her for wellness, guidance and insight. Friends describe her as "loving, energetic, loyal, spunky, positive, fun, motivated, bubbly, committed, reliable, capable and kind."
We think she’s just pure magic!
If you are meeting someone for the first time and want to make a great first impression, what are the things you would need to do? Well, let’s see - you’ll appear at the right time, present yourself in the right manner and flash your winning smile and over conversation your genuine authentic self will come into play. But when you can’t show up in person, how will you make a great first virtual impression? You will do the exact same things, only virtually - you’ll need to appear at the right time on the right platforms, present yourself in the right manner and flash your winning smile!
But here’s the clincher - how will you translate your warmth, your authentic self digitally?
And that is exactly why - what you put up matters. It makes you a real person, not just a photograph.
Your headshots/branding portfolio bringS alive your virtual presence.
We have summarized a few ways you can make a GREAT first VIRTUAL impression! Read on below:
AUTHENTICITY
Showing off the real you and using branding content which represents your work is a great way to convey authenticity.
It could be a seemingly simple portrait of you smiling holding your product but it conveys so much authenticity because you have made it your own. Showcasing yourself in your business gives it a professional look that will make people invest in you, trust in you and want to work with you.
CREATIVITY
This one’s crucial - so how are you making it your own? How is your brand standing out amidst your competition?
If you are using stock content of your products or iPhone shot blurry pictures, you will come across as unprofessional. If you want people to invest in you, you have got to invest in your brand.
A tastefully and professionally curated branding portfolio makes all the difference. It speaks for you when you are cannot in person. Present your brand with some creative professional photography. Work with a photographer who understands you and can translate your brand vision virtually.
SHOW UP AS YOURSELF
Use headshots and branding visuals that look, show up and most importantly, feel like YOU.
Whether it is by using your favorite color (like Hillary in the featured pictures here), or your logo, or a certain piece of jewelry even, if you have a trademark look or a signature style statement, go ahead use it!
DIFFERENT PLATFORMS NEED DIFFERENT LOOKS
It’s not enough to have a website alone, you got to connect with people on different platforms. Each social media platform has a different vibe and targets a different clientele and you want to be able to reach them all. Depending upon the platform, your profile picture and visual content should change / rotate.
Not only does it make you look interesting but it also draws a lot of attention to you.
HAVE SOME FUN!
This one’s the MOST important and pretty much summarizes all of the above - authenticity, creativity, showing up and being yourself. You have to have fun! People love doing business with approachable, warm and passionate people.
Show your fun side, your funny side. And why not?
It makes you real.
Featured: Hillary is a loving repeat client and she came to us to refresh her branding portfolio for her role as an Independent Consultant at Arbonne and in her business development role at Cogent Connections. She wanted to show up as her real self and wanted her exuberance to translate virtually. What a day it was at the studio. We are still giddy with all that laughter and excitement. We not only shot her headshots but also some great branding visuals that included her Arbonne products. And in the end, we shot a few personal pictures with her favorite fringed jacket and pink cowboy boots!
Want a peek into her session and see some behind-the-scenes? Click here.
WE ARE HERE FOR YOU
Whether you are an entrepreneur launching your business, or a business professional trying to make connections, we love helping people build their brand. Did you know (sure, you do!) that we have an amaaaaaaazing professional studio set up and a great team? We will empower you with the right guidance on your wardrobe (our fabulous hair and make up artists will get you camera ready), posing and so much more to elevate your branding and establish you as an authority in your field.
You’ve already done all the work, now it’s time to show it off to the world!
As a Headshot / Branding photographer and equipped with a full service studio, we will help you put your best face forward.
